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Is 90$ a confusingly good price?

Moved by Freedom – Powered by Standards - The other day I got somewhat puzzled, like many people by the new pricing of the former Sun ODF plugin for Microsoft Office. There was first this button “free download” that was really pointing to a page displaying a price of 90$ for the dowload. I then went back on it, and perhaps I did not read this page well or they changed something. In any case, I noticed the mention “free download” had gone away, simply replaced by a generic red dowload button and so I clicked on it. What I saw was very different from the odd perception I and many others had gotten.