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Ubuntu 'not necessarily competing' with Windows 7

ZDNet - Ubuntu is not in direct competition with Windows 7 in the desktop operating system market, according to a top Canonical executive. That is because Linux's main appeal is to members of the 'cloud generation', who tend to access applications via a browser, said Paul Holt, corporate sales director at Ubuntu-backer Canonical in London on Thursday.

"In my day-to-day role, am I typically [dealing] head-on with people wanting to migrate away from Microsoft environments? Yes-ish," Holt said at the Westminster eForum on open-source software in business and government. "The majority of adoption of Linux on the desktop is essentially people who previously had copies of pirated OSes, or had other ways of getting their OS onto their desktop. We're not necessarily competing with people who might be using Windows 7."